The 2023 Back to School Store dates are as follows:
August 7: 8am-4pm Middle School Pickup
August 8: 8am-6pm Shopping Day

Sign up is FULL for kids to participate in 2023.

If you’d like to support the Back To School Store, please check out the wishlists below:

Target Wish List: Click HERE | Amazon Wish List: Click HERE | Roonga Wish List: Click HERE

Family participation will be through local agencies. Thank you in advance for your interest in our largest event!

Over 1,500 children are invited to attend the annual Back to School Store each year. This event provides kids entering Kindergarten through 5th grade the opportunity to pick out a brand new quality backpack they need for school, gym shoes and other essentials so they can start the school year with their best foot forward.

Each August, the Service League invites 800+ community volunteers to flood the doors to participate in the annual Back to School Store by mentoring a child and guiding them through.

The students get paired up with their adult mentor/volunteer and together they stride through the halls of UWGB to pick out a brand new backpack, new quality gym shoes, and a package of new socks & underwear; which were all gifted to the child by the Service League of Green Bay and our incredible sponsors! 

The children also receive dental necessities, a new toothbrush, toothpaste and floss.  Not only does this experience provide back-to-school essentials, the kids also leave empowered from visiting on a college campus to achieve their dreams regardless of their family’s socioeconomic status. An additional 1,500 middle-school students in need are outfitted annually with backpacks as well!

Thank you to all our sponsors that make this all happen!


2023 Back to School Store Sponsors:


The Service League of Green Bay has been serving the children of Brown County for more than 89 years, and while our members contribute much, we will rely on the generosity of those in the community around us to continue to serve the growing need in Green Bay.

See us in the NEWS:

Action 2 News visited the 2019 Back to School Store

NBC26 visits the 2019 Back to School Store

Fox 11 News visited the 2019 Back to School Store